by marketing | 19 Oct 2026 | Corporate culture, Diversity & Inclusion, Employer brand
In this episode of the Parcours Inspirants podcast, discover the journey of 123 Next Generation, from challenging beginnings to building a business focused on intergenerational communication, training, and video production for companies. A story of entrepreneurship,...
by marketing | 5 Oct 2026 | Corporate culture, Employer brand, Multi Generational
On LinkedIn and other social media platforms, one principle remains essential: consistency. Posting regularly helps increase visibility, grow your audience and build a lasting relationship with your community. However, producing more content does not mean sacrificing...
by marketing | 6 May 2022 | Employer brand
In the previous article, we explained the interests of videos for branding. But once the video is done, what to do? LinkedIn is one of your assets, especially in B2B, for the visibility of your brand to your target audience. What if you optimized the ROI of your video...
by marketing | 6 May 2022 | Diversity & Inclusion, Employer brand
The digital presence is becoming increasingly important today. It is important, for example, for recruitment and employer branding. Do you want to know how to highlight your brand, your corporate culture, your e-reputation, especially through Linkedin? Do you want to...
by marketing | 8 Apr 2022 | Employer brand
@credits According to a recent study conducted with 694 professionals in the field, 68% of marketers say that video has a better return on investment than Google Ads and, according to 74%, than static imagery. [1] Discover some video ideas to grow your business...
by marketing | 11 Feb 2022 | Employer brand, Soft Skills
According to several authors and researchers, skills such as kindness, gratitude and empathy are today key skills to optimize your turnover. Franck Martin, coach and trainer of several SMEs and public companies, even affirms that benevolence is the essential cement of...
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