by Erika Maffei | 24 Jun 2022 | Corporate culture, Video
There are no miracle rules. The human is incredibly complex, but I really believe in the power of recognition, especially at the start, in the power of awareness of what is happening in the other. For that, you have to listen to it. And flexibility too. Because...
by Erika Maffei | 3 Jun 2022 | Soft Skills, Video
What we’re trying to say is soft skills vs. hard skills. For a long time, we recruited for 80% of hardskills. Today, I believe that the steam is going to go the other way. It’s not me saying it, it’s the World Economic Forum. There are a lot of...
by Erika Maffei | 27 May 2022 | Soft Skills, Video
So, in fact, in the next 5 to 10 years, our jobs will change. That is a reality. I’m not the one saying it. The World Economic Forum has published articles on this subject. And yet, we are not ready for change. No one is ready for change. We have not learned to...
by Erika Maffei | 6 May 2022 | Employer brand
In the previous article, we explained the interests of videos for branding. But once the video is done, what to do? LinkedIn is one of your assets, especially in B2B, for the visibility of your brand to your target audience. What if you optimized the ROI of your video...
by Erika Maffei | 6 May 2022 | Diversity & Inclusion, Employer brand
The digital presence is becoming increasingly important today. It is important, for example, for recruitment and employer branding. Do you want to know how to highlight your brand, your corporate culture, your e-reputation, especially through Linkedin? Do you want to...
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